Historic Victoria Advertisements
Movies & Theatre – 1920-1929
As part of our series on Historic Victoria Advertisements, Movies & Theatre, 1920-1929 here is a 1926 advertisement for The Waning Sex, starring Norma Shearer, at the Dominion Theatre, 816 Yates Street (now demolished). Notice the extra features on the playbill: live musical entertainment, The Dominion Capitolians; Handley Wells at the organ; a second movie: the “comedy special, Your Husband’s Past, followed by Dominion International News.
1926 advertisement for the Dominion Theatre, 816 Yates Street (now demolished). The feature is The Waning Sex, starring Norma Shearer. (Victoria Online Sightseeing Tours collection)
Here are some historic photographs of the Dominion Theatre:
- BC Archives photo I-01839 – Dominion Theatre entrance, 1947; photographer: Duncan Macphail
- BC Archives photo I-01840 – Dominion Theatre interior, 1947; photographer: Duncan Macphail
We haven’t been able to find The Waning Sex online but here are some videos with Norma Shearer:
Trailer for Marie Antoinette (1938) starring Norma Shearer and Tyrone Power
Trailer for Idiot’s Delight (1939) starring Norma Shearer and Clark Gable
Trailer for We Were Dancing (1942) starring Norma Shearer and Melvyn Douglas
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